Product marketing strategy of Kapal Api Group uses SWOT Analysis
نویسندگان
چکیده
منابع مشابه
SWOT Analysis: It’s Time for a Product Recall
T HERE ARE VARIOUS FRAMEWORKS and approaches used in the analysis of a company’s strategic position. One of the most straightforward is the SWOT analysis, SWOT being an acronym for “strengths, weaknesses, opportunities and threats”. The occasions to investigate empirically the use of such a tool are comparatively rare. This article presents the findings of one such opportunity, being based on t...
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ژورنال
عنوان ژورنال: International Journal of Advances in Social and Economics
سال: 2019
ISSN: 2685-2691
DOI: 10.33122/ijase.v2i1.149